How to build a website and choose a website name

HOW TO BUILD A WEBSITE AND CHOOSE A WEBSITE NAME

How to build a website and choose a website name when you build a Utopele website, advice and help about designing a website to get high traffic levels

Your choice of website name is important when building your website on Utopele. The algorithm is very sensitive and will be looking for relevant keywords within your file names as will all the major search engines that access our database searching for relevant web pages.

If you are a butcher in Brighton, you would be best choosing a website URL like Butchers in Brighton rather than Fred Smith butchers Brighton unless you are really well known and people are likely to be searching the internet for you. You would be better off registering a domain name with a domain registrar like fredsmithbutchers.co.uk and pointing it to your home page on Utopele. This way the page will default to your website should someone go looking for your website.

Think carefully about the keywords in your website and other web pages. This is covered in more depth later. However, your website name and file names will play an important role in the search engine optimisation and how Utopele and the other search engines treat your web pages.

What will people who are interested in doing business with you be typing into the search engines. Your town name is essential if you are looking to do business locally. So always include your town name in your home page and at least three of your web pages. If you want to attract business from towns near you or on a state or county basis, also include these names in at least three of the file names on your website. More advice is provided when you start to build your website and we are always on hand to provide advice and help.